2025 - ICSIMAT - Dimitris C. Gkikas - IT Engineer & e-Business Analyst. Research in Artificial Intelligence, Data Mining, Internet of Behaviors and Digital Strategy.

2025 - The International Conference on Strategic Innovative Marketing and Tourism

11th ICSIMAT
Pieria, Greece

Dr. Dimitris C. Gkikas: Postdoctoral Research Fellow, School of Social Sciences, Hellenic Open University.

Topics:

Gkikas, D.C., Theodoridis, P.K. (2026). Digital Storytelling and Tourist Behavior: A Narrative Review of Content, Trust, and Engagement. In: Kavoura, A., Gretzel, U., Vrana, V. (eds) Strategic Innovative Marketing and Tourism. ICSIMAT 2025. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-032-12968-0_86
Gkikas, D.C., Theodoridis, P.K. (2026). Digital Tools in Tourism Marketing: A Narrative Review of Social Media, Artificial Intelligence, and Mobile Strategies. In: Kavoura, A., Gretzel, U., Vrana, V. (eds) Strategic Innovative Marketing and Tourism. ICSIMAT 2025. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-032-12968-0_85